Home Health Care Agency Informational Website
Ideal Healthcare Solutions (IHCS) is redefining the business of home healthcare by bringing quality health services to the client’s doorstep. Located in Catonsville, Maryland, the goal of IHCS is to raise the standards of nursing care at home by meeting both the medical and psychological needs of their clients as well as providing hope for their loved ones.
The former website for IHCS was a stagnant site that needed modernization. The owner of IHCS came to us with a specific list of functionality she wanted for the new website to include class/event registration, secure online payments, referral form, employment application form, blog capabilities, and integration with social media accounts. In addition to adding functionality, the owner requested a website design that does not look like other local home healthcare agencies and has the capability to be mobile/device friendly.
From the start, this project was a different experience than previous projects. The owner had a working knowledge of maintaining a website from web hosting to utilizing WordPress to publish content, so our discussions immediately centered on building out the requested functionality requirements which allowed us to work together as a partnership to ensure the delivery of a new website she envisioned.
In 2021, updates were made to the website to replace the WordPress classic editor with the new WordPress Gutenberg block editor. The update improved site performance while minimizing the number of plugins required to run the site with full functionality. In 2022, migrated the hosting service from shared to managed WordPress hosting to improve website performance.
The website color palette was determined by the logo color story which was created before the owner contacted me for website design.
- Complete website development (new domain setup, WordPress installation, responsive design, and plugin configuration).
- New functionality including employment application forms and a class registration form with online payment capability. Create a call to action for the new client referral form.
- Connect social media accounts to the website.
- Content development including building pages to organize content and on-page SEO.
- Ongoing maintenance and support.
Original Launch: November 2017
Live Website: Ideal Healthcare Solutions, LLC.
Industry: Home health care agency (Catonsville, Maryland)